AI Automation Portfolio

The Challenge

Odd Muse became a viral brand and was drowning in manual processes. Customer inquiries took hours to respond to, Product inventory was not consistent, invoicing was a nightmare, and the team was spending more time on admin than product delivery and innovation.

The Solution

We implemented a comprehensive AI automation system that plugged into all their existing systems and handled customer service, automated invoicing, supplier and procurement management and streamlined their entire workflow from first click to final mile.

The Results

Within 12 months, Odd Muse had tripled their growth while maintaining the same team size. Product inventory was no longer a blocker, customer satisfaction increased by 40% helping them to achieve higher ratings, and the team could focus on high-value activities.

The Challenge

A mid-sized law firm was processing hundreds of legal documents each week. Paralegals were spending days on research, data extraction and filing, while lawyers — the firm's most valuable resource — were stuck in repetitive work: cross-checking information across contracts, proofreading for errors, and handling compliance checks.

On average, each lawyer was losing 10–15 hours every week to admin instead of focusing on billable client work. This limited the firm's capacity, slowed turnaround, and capped revenue growth.

The Solution

We implemented a smart document processing system alongside a custom LLM trained on the firm's own legal documents, historic databases and practice areas. Together, these systems automatically extract key information, categorise documents, and file them in the correct systems. Available 24/7, the LLM can draft contracts, summarize case files, and perform routine legal research with high accuracy within minutes. By automating these repetitive tasks, both solicitors and paralegals were freed from hours of administrative, non-billable work. Routine checks, data validation, and first-draft document preparation are now completed instantly, allowing lawyers to focus on high-value client work. This has increased billable hours, reduced turnaround times, and expanded overall firm capacity — all while keeping sensitive client data secure.

The Outcome

The results were immediate and measurable:

• 12+ hours per week of solicitor time was freed up
• The firm increased client capacity by 30% without adding headcount
• Turnaround times shortened significantly, allowing them to win more business from competitors
• Extra availability translated into hundreds of additional billable hours each month

With greater efficiency, the firm could maintain premium pricing — or undercut rivals to capture market share — while still improving profit margins.

Client Feedback

"Our solicitors are finally able to focus on what matters — serving clients and building cases. The automation paid for itself within months by increasing our billable hours and helping us grow without hiring more staff."

The Challenge

Customer enquiries were piling up, with response times averaging 4–6 hours. The small support team was overwhelmed, leading to frustrated customers and lost sales. The retailer had previously tried a chatbot, but it struggled to understand complex questions, provide accurate answers, or handle multiple channels effectively. By implementing AI-powered customer service agents, they now manage 95% of enquiries automatically, delivering personalised, accurate responses in seconds, escalating only genuinely complex cases to humans, and operating 24/7. This freed staff for higher-value work, improved customer satisfaction, and boosted sales.

The Solution

We deployed an intelligent customer service AI that handles common inquiries, processes returns, tracks orders, and escalates complex issues to human agents.The AI was trained using every prior customer service interaction, this ensured that the level of support remained the same; just faster.

The Results

Response times dropped from hours to seconds. Customer satisfaction increased by 40%, and the support team can now focus on complex issues that truly need human attention.

The Challenge

A mid-tier accountancy firm with 15 staff was drowning during tax season. Partners were working 80-hour weeks, junior staff were burning out, and they had to turn away 40% of potential new clients. Manual data entry from client documents was taking 60% of their time, leaving little room for high-value advisory work.

The firm's biggest pain points were: processing hundreds of receipts and invoices manually, cross-referencing data across multiple systems, generating client reports that took hours to compile, and managing client communications during peak periods.

The Solution

We implemented a comprehensive AI automation system that revolutionized their workflow:

• Smart Document Processing: AI automatically extracts data from receipts, invoices, and bank statements with 95% accuracy
• Automated Categorization: Expenses are automatically categorized and flagged for review only when uncertain
• Client Portal Integration: Clients upload documents directly, triggering automatic processing workflows
• Report Generation: Tax returns and financial reports are generated automatically with human oversight
• Client Communication: Automated status updates and document requests keep clients informed

The Results

The transformation was remarkable. The firm increased their client capacity by 45% without hiring additional staff. Tax season went from their most stressful period to their most profitable, with partners working normal hours and focusing on strategic advisory services.

Key outcomes included: 28 hours per week saved on manual data entry, 95% accuracy rate in automated processing, 60% faster turnaround times for client deliverables, and 30% increase in revenue from taking on more clients.

Client Feedback

"We went from dreading tax season to looking forward to it. Our team can now focus on providing strategic advice to clients instead of drowning in paperwork. The automation has transformed our practice." - Managing Partner

The Challenge

A specialist recruitment agency was receiving 500+ CVs per week but could only properly review 50-60 due to time constraints. Recruiters were spending 70% of their time on manual screening, leaving little time for client relationship building and candidate interviews. The manual process meant many qualified candidates were overlooked, and client requirements weren't being met efficiently.

Additional challenges included: inconsistent screening criteria across different recruiters, delayed response times to both clients and candidates, difficulty tracking candidate progress through the pipeline, and missed opportunities due to information overload.

The Solution

We built an intelligent recruitment automation system that revolutionized their entire process:

• AI CV Screening: Automatically parses and scores CVs against job requirements with 90% accuracy
• Smart Matching: Matches candidates to roles based on skills, experience, and cultural fit indicators
• Automated Communications: Sends personalized responses to candidates and updates to clients
• Interview Scheduling: Coordinates availability between candidates, clients, and recruiters automatically
• Pipeline Management: Tracks all candidates through the recruitment process with automated status updates

The Results

The agency transformed from struggling to keep up with applications to becoming a market leader in their niche. They doubled their placement rate while maintaining the same team size, and client satisfaction scores increased by 60%.

Specific improvements included: 35 hours per week saved on manual screening, 90% accuracy in candidate-role matching, 80% faster response times to candidates, 200% increase in successful placements, and 40% growth in client base due to improved service quality.

Client Feedback

"The quality of candidates we now receive is exceptional. The AI doesn't just match skills - it understands cultural fit and career aspirations. Our time-to-hire has halved, and candidate quality has never been better." - Senior Recruitment Consultant

The Challenge

A digital marketing agency with 25 clients was drowning in manual reporting and project management tasks. Account managers were spending 40+ hours weekly pulling data from multiple platforms, creating custom reports, and updating project statuses. This left little time for strategic thinking, creative development, or business growth.

The team was struggling with: manual data collection from Google Ads, Facebook, Analytics, and other platforms; creating branded reports for each client every month; tracking project progress across multiple tools; managing client communications and approval processes; and maintaining consistent quality across all deliverables.

The Solution

We implemented a comprehensive service automation platform that transformed their operations:

• Automated Reporting: Pulls data from all marketing platforms and generates branded client reports automatically
• Project Management Integration: Syncs project status across tools and sends automated updates to clients
• Performance Monitoring: AI analyzes campaign performance and flags opportunities or issues
• Client Communication: Automated status updates, approval requests, and milestone notifications
• Resource Planning: Intelligent allocation of team members based on skills, availability, and project requirements

The Results

The agency transformed from being overwhelmed with admin work to focusing on high-value strategic services. They increased their client capacity by 50% while improving service quality and team satisfaction.

Key improvements included: 42 hours per week saved on manual reporting and admin tasks, 35% increase in profit margins due to operational efficiency, 50% increase in client capacity without additional hires, 90% reduction in reporting errors, and 25% improvement in client retention rates.

Client Feedback

"The quality and consistency of reporting has improved dramatically. We now get insights we never had before, and the team has more time to focus on creative strategy. It's transformed how we work with our clients." - Agency Director